You’ve heard that “location, location, location” plays an important role in the success of your business, but every good business owner knows that location isn’t all it takes — your business’s success also depends on a lot of hard work, great employees, good management, and a solid marketing strategy. A big part of all of this is the “look” of your business — which, of course, includes painting! Read on to learn three ways paint plays a crucial role in the success of your business.
Paint is a part of your marketing strategy. You’ve probably worked hard on the design of your business logo; painting the exterior and interior of your business to complement your logo will give your company a consistent, cohesive feel. If your logo contains green and blue, but your office building still sports the purple and orange left over from the previous tenant, it will be confusing at best and look unprofessional at worst to prospective customers.
Paint can inspire and motivate your customers. When a customer walks into your business, the colors they see will affect them. Blue can have a calming effect, while orange stimulates creativity. Green can help people feel productive. Neutral colors such as white, gray, and brown can tone down brighter colors or play them up by providing contrast. Paint is a cost-effective way to help customers get the “feel” of your business.
Paint can boost employee productivity and positivity. A fresh coat of paint in your conference rooms, break rooms, and offices can spark creativity and instill a sense of pride in the workplace for your employees. Consider painting a mural in your break room or your company logo on the wall of a conference room. Your employees will appreciate working in a space that’s fresh and updated!
We have over 30 years in the business of commercial painting, and we’d be happy to work with you to determine the best way paint can help your business succeed! We stand behind our work and use quality products that last, and we’re fully insured. Contact us today to set up a free, comprehensive evaluation of your project.